How exactly did the cable industry start losing ground and does it have a future? Even though 44% of American households still subscribe to cable, the number of households that have cut the cord so far is at 33 million, as reported by techjury. Price and content availability are the two top drivers among cord cutters and those thinking about cutting the cord.
Cutting the cord is a phrase that evokes a sense of freedom from high-priced cable bills. The phrase even signals freedom from the boring channels and content no one wants to watch. But, can switching to a streaming service really save you money and give you all of the shows you want? Let’s look at all the factors you’ll need to consider before making the switch.
Multitasking in front of the television screen is on the rise, according to a recent Nielsen report. Approximately 45% of adults state they use a second screen quite often or always when they’re watching television. This percentage reflects a growing number of people who use their smartphones, tablets, or laptops during shows and movies.